Develop Your Leadership Skills by Earning a Sports Management Certificate

Are you a sports management professional seeking career advancement? Maybe you’re looking to enter this exciting field for the first time. Either way, a Graduate Certificate in Sport Management can help!

Our program provides advanced training in sports business administration. You can hone your leadership, communication, and problem-solving skills as you study directly under industry experts. You’ll also develop a firm understanding of marketing, promotions, sponsorship, and outreach in a sports setting.

Partner with us and prepare to take your career to the next level.

What is sports management?

Sports management is the business side of athletics. Professionals in this field handle the administrative, financial, and communication aspects of sports.

There are many types of jobs available in the sports management sector. As a sports administrator, you could work for a professional sports team, a sports organization (such as the National Football League or Major League Baseball), a university, or a sports marketing firm, among other employers.

Whether you’re interested in marketing, fundraising, broadcasting, finance, scouting, or event management, you can explore your passion in the world of sports management!

Why Choose YUIN University’s Sports Management Certificate?

Our sports certificate program is an excellent alternative to a full-length master’s degree, allowing you to gain new skills while saving time and money. You can graduate fully equipped to pursue top-level jobs, earn a higher salary, or launch a new career. And, if you later decide to further your education,

At YUIN, our mission is to Train Champions for Christ. In this program, you’ll study under faculty who are rooted in the Christian faith. With their guidance, you can learn how to lead with excellence and integrity in the workplace.

What can you do with a sports management certificate?

After completing our sports management certificate program, you can pursue a variety of exciting careers. Some of the roles you may qualify for include:

• Account manager
• Athletic director
• Event coordinator
• Facilities manager
• General manager
• Marketing coordinator
• Operations manager
• Sports agent
• Sports content producer
• Sports scout

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What Will You Learn in Our Sports Management Certificate Program?

The athletics sector is always growing and changing — so it’s important that you stay up-to-date with the latest industry trends and methods. Our certificate program is based on cutting-edge research, allowing you to get ahead of the curve and keep up with new athletic developments. Upon graduation, you’ll be equipped to manage sports organizations, professional teams, and athletic programs.

Develop a theoretical and practical approach to leadership. By learning about management and communication in the context of sports, you can help athletes, teams, and organizations thrive.

Other topics you’ll study include public relations, survey research, promotions, and media strategies. Our courses will equip you to reach target audiences, market sports products, and promote sporting events. That way, you can help your sports team or organization build brand awareness and connect with consumers.

Want to pursue a career that combines your passion for sports and the Gospel? If so, our  sports management certificate can help! In this program, you’ll learn how to develop and oversee sports outreach programs within churches and parachurch organizations. With this knowledge, you can enter the sports ministry field and find unique ways to help lead others to Christ.

Required Courses

SMGT 302  Sport Marketing and Public Relations  3 Credit Hour(s)  

• This course is an examination of the principles of marketing, promotion, sponsorship, public relations and consumer behavior as they apply to the sport industry.

SMGT 304  Foundations of Sport Outreach  3 Credit Hour(s)  

This course will investigate the historical foundations and the current development, operation, and biblical justifications for sport outreach programs within church and parachurch organizations.

SMGT 306  Management and Leadership in Sport Organizations  3 Credit Hour(s)  

This course will provide application for the development of skills necessary to be an effective and efficient leader regarding communication, motivation and corporate decision making. The role of human resources and leadership theory in an atmosphere of complexity and diversity will be explored.

The Certificate Program includes a total of 300 hours. Our certificate courses are 8 weeks long.